- Darrin Crescenzi
- Design, art direction, charm
- New York City
12 22 2013
Yesterday, owner Michael Jordan unveiled the new visual identity for the 2014–15 Charlotte Hornets NBA team, a project I’m pleased to announce I helped develop for Jordan Brand alongside the fine folks at Rare Design and with the aid of collaborator David Iglesias. Excited to share the full case study soon.
11 07 2013
I’m speaking tomorrow, November 8, at the NYU Stern GMA Conference, part of a panel on creating and maintaining brand identity in a multi-channel environment. 11:30am, NYU Kimmel Center. Stop by and say hello!
10 28 2013
Very pleased to announce that I have been named to 11th class of Young Guns, the Art Director’s Club’s annual award for on-the-rise creatives in design, illustration and visual art. It’s an honor to be recognized alongside some of the brightest creative minds in the world, as well as a few folks who I am proud to call friends. The awards ceremony/party is Nov. 7 at ADC’s NYC headquarters:
10 20 2013
I will be giving a lecture at my alma mater, Oregon State University, this Friday, October 25th, at noon with the wonderful Erin Mintun. We’ll be talking about the twists and turns of our career paths after graduation, and how design education opening doors to a myriad of creative careers. Come say hi!
10 07 2013
As part of their ongoing “Defining the Studio of 2015″ series, AIGA approached me to contribute a piece on how design studios will have to change and adapt to flourish in the coming years. Read it here:
Nike Flyknit technology film
30-second video piece introducing Nike’s single-thread “Flyknit” footwear technology. Using the metaphor of a robotic hummingbird to communicate the light-weight, breathable construction as well as the sophistication of the manufacturing technique, our little hero knits together a prototype of the Nike Flyknit Racer within an ethereal, zero-gravity environment.
Heather Amuny-Dey, CD
Darrin Crescenzi, art direction and story
The Mill, character design and animation